Proveye and MILJO Partner to Deliver Next-Generation AI Insights for Grassland and Nutrition Management

Howard Farms to offer the service to over 1,000 dairy and beef farm customers

Proveye an Irish agritech leader in AI-powered remote sensing and data analytics, today announced a strategic commercial partnership with MILJO, which has developed a nutritional advisory and feed order management platform, to transform pasture and animal nutrition management for dairy and beef farmers.an Irish agritech leader in AI-powered remote sensing and data analytics, today announced a strategic commercial partnership with MILJO, which has developed a nutritional advisory and feed order management platform, to transform pasture and animal nutrition management for dairy and beef farmers.The partnership creates a new seamless service that will support farmers, increase dairy and beef production whilst optimising feed value.

Under this commercial partnership, MILJO will incorporate Proveye’s cutting-edge, satellite-based grass monitoring technologies into its extensive nutritional and feed management platform bringing advanced grassland measurement, and grass cover insights, along with award winning nutritional advisory services, to feed mills and farmers across the country.

Proveye, headquartered at NovaUCD in Dublin, and MILJO, based in Mallow, Co. Cork, also announced today that Howard Farms, one of Munster’s leading agricultural feed and nutrition providers will offer this new service toits  1,000+ dairy and beef farm customers.

“Our partnership with MILJO represents a major milestone in making advanced remote sensing tools accessible at farm scale,” said,Jerome O’Connell, CEO, Proveye.

“By combining our AI technology with MILJO’s nutritional advisory platform, we are empowering farmers to make faster, data-driven decisions that increase efficiency, sustainability, and profitability.”

He added, “We are delighted with this exciting opportunity to make our solution available to the farming customers of Howard Farms.”

“At MILJO, our mission has always been to optimise dietary balance while minimising environmental impacts resulting in improved herd performance,” said, Aoife Drennan, COO of MILJO.

“Working with Proveye allows us to offer our customers the most advanced grassland monitoring technology available, fully integrated with our nutritional advisory and feed management platform. This will help farmers optimise grazing, make better feeding decisions, and improve herd nutrition and health.  It will also allow our feed mill customers to have a more integrated and impactful relationship on their customers’ farms.”

Patrick Howard, Howard Farms said, “We are delighted to be an early adopter of this impressive technology, we see this as a step change in how we can help our farmers unlock higher efficiency, improved sustainability, and stronger profitability.”

The partnership reinforces the role of technology in driving Ireland’s grass-based dairy and beef systems toward greater resilience and efficiency, while supporting compliance with regulatory requirements.

Farmers will benefit from this new service by:

• A single integrated app combining pasture management and nutritional planning and feed order management
• Growing more grass with daily pasture measurements and growth forecasts for every paddock, enabling better grazing decisions.
• Optimising grass usage and maximising the value of purchased concentrates.
• Optimising animal performance with tailored nutritional plans linked directly to real-time milk and beef and grazing data.
• Hands-on support from trusted on the ground advisors, blending digital tools with practical on-farm guidance.

Proveye and MILJO have both previously completed the AgTechUCD Ag accelerator Programme at the AgTechUCD Innovation Centre at UCD Lyons Farm.

ENDS

3 November 2025

For further information contact Benjamin Sullivan, Proveye, email: bsullivan@proveye.io.

Editors Notes

Proveye is an agri and nature tech company headquartered in Ireland. By combining AI-driven remote sensing with space, aerial, and field data, Proveye develops solutions that help farmers increase profitability while restoring ecosystems, reducing emissions, and supporting climate and biodiversity targets in the world’s grassland habitats. www.proveye.io

MILJO is an award-winning modular solution which provides optimal nutrition for your herd based on individual herds performance targets to provide the optimal diet for all of your herds needs. We aim to optimize dietary balance while minimizing environmental impacts resulting in improved herd performance.

Howard Farms are one of Munster’s leading agricultural feed and nutrition providers.  Manufacturing and distributing a wide variety of excellent quality livestock coarse ration mixes to the dairy, beef and sheep sectors with feedstuffs recognised in the marketplace for their high quality and proven results in the field.

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                    Pictured (l-r) are; Jerome O’Connell, CEO, Proveye, Aoife Drennan, COO, MILJO and Patrick Howard, Howard Farms. (Source: Howard Farms)